Art of Sales tecniques

কোর্স ইন্সট্রাক্টর

Md. Saiful Bari

MBA (International Management), EMBA (Marketing), PGD (HRM)

Modules	Takeaways	Key Exercises
Module 1: Introduction	• Defination of sales • Communication about product/service • Stakeholders profitability • Sales person’s attributes • Organization vs. sales people interest sharing.	• Group Discussion • Q&A
Module 2: SWOT analysis	• Different channels of sales • Distribution channel determination • Sales strategy • ROI analysis • Sales vs. Marketing	• Group Discussion • Q&A
Module 3: Effective sales activities	• Sales planning • Effective sales calls • Numeric distribution • Weighted distribution • Wholesale vs. retail sales • Route plan • Day plan • Market coverage increase	• Group Discussion • Q&A
Module 4: Problems and solutions in sales profession	• Transaction problem & solution • Distribution problem & solution • Product problem & solution • Packaging problem & solution • Damage return policy	• Demonstration and Individual and/or Group exercise
Module 5: Conclusion	• Learning outcomes • Knowledge sharing • Assessment	• Demonstration and Individual and/or Group exercise